Tencent could net much-needed revenue from merchants peddling products live online — but few users stick around long enough to buy
As goes China’s broader economy, so goes the nation’s e-commerce spending. It may be little surprise then that after last month’s 618 shopping festival — an annual Black-Friday style event that stretches for weeks — e-commerce giants were tight-lipped about how their sales went.
China’s sluggish consumer demand and sputtering post-pandemic economic recovery have come at an awkward time for Tencent Holdings Ltd., which is pushing hard into the crowded social video market through its three-and-a-half year old Channels platform…………..
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